From Linguistics to LLMs – Thematic’s Alyona Medelyan on Human-Centered AI, Feedback, and the Future of Design

05/05/2025 43 min Episodio 5

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Episode Synopsis

In this episode, we speak with Alyona Medelyan, CEO of Thematic, about how AI — specifically natural language processing (NLP) — is helping organizations turn unstructured customer feedback into meaningful insights. Aliona shares her journey from computational linguistics to founding a platform that empowers teams to understand not just what customers are saying, but why.We explore:The evolution of NLP and large language modelsHow AI can analyze real customer feedback at scaleThe importance of democratizing access to insightsWhy understanding the “why” matters more than just the metricsAt its heart, this episode is about designing AI systems that truly listen to people, supporting more human-aware decisions across research, product, and customer experience.