#115: Planning Your Marketing for 2019

31/08/2018 29 min Temporada 2 Episodio 34
#115: Planning Your Marketing for 2019

Listen "#115: Planning Your Marketing for 2019"

Episode Synopsis

This week, join Mark Dilatush with special guest Lee Buzard, NPI’s VP of Professional Relations, as they explain how they develop marketing plans for the upcoming year.  Podcast Highlights:  What questions to ask/answer Determining goals for growth What’s your current capacity? Taking stock of current marketing assets websites internal marketing positioning external marketing reviews online scheduling Prioritization What’s not working? What needs the most help? Budget allocation Online versus offline marketing The influence of your location Monitoring results

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