Ashleigh Cook, CMO of RainFocus, is joining Deconstructing Data on October 16 to break down how modern marketers are unlocking the power of first-party data, personalization, and AI, especially when it comes to event strategy.Ashleigh has built and scaled global marketing programs that actually move the needle. Her approach is rooted in data, driven by strategy, and focused on impact. From demand gen to client marketing, she knows what works, and how to prove it.In this episode, we’ll dive into:1. Customer Intelligence: Leveraging First-Party Data Smartly2. Event Personalization: Enhancing Customer Experience Impactfully3. AI and Marketing: Transforming Engagement and Strategy4. Tech StackIf you’re in B2B marketing or working on event strategy, this one’s for you.

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