Listen "004: Heather Church, Arnold Worldwide/NY - Part 2 - The Bidding Process and Motion Projects"
Episode Synopsis
Part 2, the bidding process and motion projects. This episode is Part 2 of the in-depth discussion with Heather Church. Tune in to hear about the intricacies of the bidding process and how the use of photographers for motion projects has increased through the years. Key Takeaways [:30] Heather Elder starts off Part 2 of the interview with Heather Church with a discussion on bidding — as well as a side note on "Heathers." [1:15] What is the process, on Heather C.'s side, once the bids have been received? [2:57] Heather E. asks Heather C. to talk a bit about what makes a good treatment. [7:26] Does Heather C. share who is bidding on a particular project? And what about budgets? [10:32] When dealing with three different bids, how does Heather C. Make sure she is comparing "apples to apples." [11:35] Is there a point in the bid process when Heather C. will narrow in on a candidate or does every photographer get the same information/emails/updates until the very end of the process? [13:03] Heather E. asks Heather C. to talk a bit about having to give photographers bad news. [15:22] Heather E. thanks Heather C. for taking the time to call the candidates that did not get the job to discuss the reasons why and explains why that call or email is so important. [19:11] Does Heather C. work with photographers who also do motion direction? [21:42] How should a photographer showcase his or her motion experience to best show their skill? [22:56] Does motion change the bidding process? [23:33] Are agencies still learning about how to best use a photographer with motion experience and how to integrate motion into their deliverables? [24:50] Does Heather C. have favorites [print or video] and does she get to see the projects she has helped create, out in the world? [26:08] Heather E. thanks Heather C. for coming on the podcast and invites listeners to tune in for the next episode. Thanks for listening. In an industry where the rules are always changing, it's helpful to hear from those on the front line. Heather Elder is the visionary behind NotesFromARep'sJournal.com, visit her website for industry updates, stunning photography and video, and the artists behind the work. Mentioned in this episode Arnold Worldwide More about your host Heather Elder's Bio Heather Elder's Blog Heather Elder on Instagram Heather Elder on Twitter Heather Elder on LinkedIn Heather Elder on Facebook More about our guest Heather Church's Bio Heather Church's website Heather Church on LinkedIn Heather Church's Beauty Smarts program on Instagram Heather Church's Beauty Smarts program on Twitter Heather Church's Beauty Smarts program on Facebook Heather Church's Beauty Smarts program on Pinterest
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