Episode 95: Ad Evolution: Precision Marketing and Card-Linked Offers

DCA Commerce Code
07/01/2022 16 min Temporada 1 Episodio 95
Episode 95: Ad Evolution: Precision Marketing and Card-Linked Offers

Listen "Episode 95: Ad Evolution: Precision Marketing and Card-Linked Offers"

Descargar episodio Ver en sitio original

Episode Synopsis

This week on Commerce Code we speak with David Kristal, CEO of Augeo & Executive Chair of Figg, and Brandon Dols, President of Figg. We discuss Super Bowl audience size, predictions for 2022, and performance marketing through card-linked offers. When it comes down to Super Bowl vs. Card-linking, what would you choose?

More episodes of the podcast DCA Commerce Code

Episode 186C: Intelligent Shopping Agents: What Do They Mean for Loyalty, Marketing, Google, Amazon and the Future? 19/06/2025
Episode 186B: Intelligent Shopping Agents: What Do They Mean for Payments, Consumers and Merchants? 18/06/2025
Episode 189: The Great Shopping Shift: How AI is Rewriting the Rules of Commerce 10/11/2025
Episode 188: What AI Really Means for Loyalty Programs: Speed, Personalization, and Data Protection 17/09/2025
Episode 187: Points as Programmable Currency 16/07/2025
Episode 186A: Intelligent Shopping Agents Attack! What Are They, and What Are They Doing? 16/06/2025
Episode 185: The Importance of Value to Customers in 2025 07/05/2025
Episode 184: Perfecting the Market for Travel Awards 25/02/2025
Episode 183: The Gen Z Consumer, BNPL, and an Outlook for 2025 20/11/2024
Episode 182: Changing the College Sports Affinity Game 22/10/2024
© 2003-2025 ZARZA | AHEAD OF OUR TIME
privacy policy
In God we trust In God we trust
PreSales Questions? Click Here
or call our toll-free line at +1-888-5002068 Miami, Florida, USA