We’re joined by Denise Ilitch, President of Ilitch Enterprises, to explore her journey in business, leadership, and community impact. Denise shares insights from her upbringing in the entrepreneurial Ilitch family and reflects on her experiences building a legacy in Detroit. From the importance of calculated risks to maintaining a strong community focus, Denise’s wisdom offers a fresh perspective on balancing professional and personal priorities. Key Takeaways: (02:38) The story behind naming Little Caesars. (03:28) Denise worked closely with her father in the business. (05:24) The reasons behind the decision to franchise. (08:30) Learning the value of calculated risks. (12:18) The importance of giving back to the community. (16:15) Advice for facing adversity with resilience. (19:05) Keep work in perspective — it isn’t everything. Resources Mentioned: Denise Ilitch - https://www.linkedin.com/in/denise-ilitch-4013aa2a/ Little Caesars - https://littlecaesars.com/en-us/ University of Michigan - https://umich.edu/ The Skillman Foundation - https://www.skillman.org/   Thanks for joining us for the latest episode of “Day in a Canoe.” If you enjoyed this episode, please leave a 5-star review, and be sure to subscribe so you never miss any of our insightful conversations. If you’d like us to help you define what true wealth means to you, go to www.planningalt.com and take our assessment. Planning Alternatives is an investment advisory firm registered with the Securities and Exchange Commission. Any opinions expressed may not reflect those of Planning Alternatives. #LeadershipJourney #CommunityImpact  #CalculatedRisks  #Entrepreneurship #LeadershipInsights

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