Is your website just an online brochure, or is it a powerful tool that drives results? In this episode of District32 Business Insider, host Michael Worthington chats with Peter Butler of Smarter Websites about building high-performance websites that engage, convert, and deliver real business outcomes.
Peter shares his fascinating journey from garden maintenance to becoming a WordPress expert, the challenges of starting from scratch, and the systems that have allowed his business to scale dramatically. Learn why understanding your customer journey, leveraging smart tools, and creating conversion-focused designs are critical for success.
Whether you're a business owner wondering why your website isn’t working or someone ready to take your online presence to the next level, Peter offers actionable insights and expert advice. 

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