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Listen "Pulse Pod Ep. 44 - w/ Dr. Frederick Barber, President of R:AI"
Episode Synopsis
On this week’s episode of the Pulse Pod, Chris and Brent are joined by Dr. Frederick Barber, President of Response: AI, a full service and self-service market research firm which is a current partner of Cygnal’s. Together, they take a close look into Ad Testing–its advantages over other research methods such as Focus Groups, and its differences from standard polling.
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