Getting Thought Leadership Right – Lessons from Vendor Research

CYBERCAST
31/10/2025 20 min Temporada 3 Episodio 63
Getting Thought Leadership Right – Lessons from Vendor Research

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Episode Synopsis

What separates real thought leadership from marketing noise in cybersecurity? Henry Rõigas, CEO of evisec.xyz, joins host Ronnie Jaanhold at the Nordic-Baltic Security Summit to explain how vendors can publish credible, evidence-based research that earns trust instead of skepticism. Learn how to spot bias, apply data transparency, and use research as a tool for strategy — not just PR.

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