Your social media profile is your digital storefront—it’s often the first impression potential customers get of your business. So, are you making it count?In this episode of Retail Success Series, I’m sharing seven key ways to optimise your social media profile to attract and retain customers. Whether you run a bricks-and-mortar store or an online business, these tips will help you refine your online presence and drive real results.We’ll cover: ✔ Choosing the right platforms for your audience ✔ Maximising engagement without spreading yourself too thin ✔ Aligning your social strategy with actual sales conversionsSo, grab a cuppa and tune in as we dive into simple yet powerful tweaks that can transform your social media game!Instagram: @theretailmarketersWebsite: theretailmarketers.comYouTube Channel: youtube.com/@theretailmarketers

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