How Tech and Sustainability Shaped Cotopaxi’s Brand Identity with Stephan Jacob

07/11/2024 47 min Temporada 2 Episodio 22
How Tech and Sustainability Shaped Cotopaxi’s Brand Identity with Stephan Jacob

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Episode Synopsis

In this podcast episode, our special guest, Stephan Jacob, addresses the challenges retailers encounter in adapting to evolving consumer expectations and the necessity of leveraging technology to maintain a competitive edge. He shares innovative approaches to improving customer service, emphasizing the integration of AI and analytics to gain deeper insights into customer preferences. Additionally, we discuss the importance of sustainability in retail practices where he advocates for businesses to adopt environmentally friendly initiatives. Check out more insightful conversations with industry experts at: Customer Centric Retailing Podcast Page LinkedIn

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