Curve Your Enthusiasm

Por: LiftLab
Conversations with experts from the front lines of Growth Marketing, Analytics, and Measurement. Get ready to unlock valuable insights, strategies, and tips as we discuss the foibles and triumphs of growth marketing. Don't miss out on this engaging series that promises to entertain, enlighten, and perhaps even provoke a few awkward situations along the way.
9 episodios disponibles

Latest episodes of the podcast Curve Your Enthusiasm

CYE #9 – How to Develop an Effective Paid Media Strategy in a Competitive Space 27/09/2024
CYE #8 – Modernizing Measurement to Fit Today’s Marketing Data Needs 04/09/2024
CYE 7 – The Pressure to Perform: Where Innovative Brands Need to Invest in their Marketing Spend Portfolio 29/07/2024
CYE #6 – Linear, Digital, & Streaming Measuring TV in an Age of Channel Convergence 02/07/2024
CYE #5 – AI-nalyzing Marketing Measurement Tools with Moe Kiss & Tim Wilson 31/05/2024
CYE #4 – How to Build Better Trust & Transparency in Your Marketing Mix Model 02/05/2024
CYE #3 – From Start-up to Scale: Why Different Growth Stages Need Different Metrics 25/03/2024
CYE#2 – Dr. Koen Pauwels: Measuring the Really Hard Stuff in Marketing 26/02/2024
CYE#1 – Dr. Dominique Hanssens: The Measurement Industry & Commonplace Metrics That Are Misleading 29/01/2024
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