Herschel has primarily been a manufacturer and wholesaler selling through other retail outlets in over 40 countries, but in 2018 they opened their first store in Vancouver and have become a formidable retailer themselves. They now have locations in Hong Kong and Dubai and Paris and Slate magazine described the brand as "a global phenomenon, glimpsed wherever hipsters dare to tread.”

Co-founder Lyndon Cormack’s remarks should give every aspiring entrepreneur hope. While he and his brother had some relevant experience, they mostly had a dream and an unwavering ability to overcome obstacles and lack of information to eventually create a massive success story in under a decade. Theirs is a story of hope, and stick-to-it-ness and a reminder that most successful people aren’t born, they are made through daily decisions and courage and determination.

Learn more at CultBrandSecrets.com

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