Bonus #73: In-person Clinic to Online Clicks: The “Sexy Niche” That Built a $1.6M Personal Brand Without 10K Followers

13/08/2025 39 min
Bonus #73: In-person Clinic to Online Clicks: The “Sexy Niche” That Built a $1.6M Personal Brand Without 10K Followers

Listen "Bonus #73: In-person Clinic to Online Clicks: The “Sexy Niche” That Built a $1.6M Personal Brand Without 10K Followers"

Episode Synopsis

Dr. Lauryn Brunclik didn’t rest on the success of her seven figure chiropractic clinic, instead building something even bigger alongside it.

In this episode, she shares how launching a podcast helped her stop relying solely on new patient bookings and start growing a personal brand that’s generated over $1.6 million online (long before she ever hit 10,000 followers.)

With over 1,000 podcast downloads in the first week of her show launch with a brand new Instagram account, Lauryn quickly proved that audience size isn’t everything when it comes to building a brand that converts.

Today she breaks down:


Why most service providers flop when they try to bring their in-person niche online

What a “sexy niche” actually is (and why it matters more than your follower count)

All of the revenue streams that make up her personal brand


If you’re building a business both offline and online, this episode will show you what actually moves the needle—without starting from scratch.



Connect with Lauryn:


The Sexy Niche Checklist: www.sheslayspodcast.com/niche


http://sheslayspodcast.com/

IG: @sheslays_theday


Ellen's episode of She Slays the Day: https://podcasts.apple.com/us/podcast/257-elevate-your-influence-a-content-creators/id1462485522?i=1000653099907





Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: ⁠⁠⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/quiz⁠⁠⁠⁠⁠⁠⁠⁠



If you enjoyed today's episode, please:


Post a screenshot & key takeaway on your IG story and tag me ⁠⁠⁠⁠⁠⁠⁠⁠@missellenyin⁠⁠⁠⁠⁠⁠⁠⁠ & ⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you.

Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/cubicletoceo⁠⁠⁠⁠⁠


⁠⁠⁠Subscribe for new episodes every Monday.


Learn more about your ad choices. Visit megaphone.fm/adchoices

More episodes of the podcast Cubicle to CEO