Many enlightened businesses work hard to make their brands and relationships with their customers stronger and more human, and that's exactly what Wistia does. For those who think that's obvious, well, there are many businesses out there that do the exact opposite. Either intentionally or unintentionally).

The CTO and co-founder of this interesting startup joins us to share his leadership learning and the importance of building that human face of the business one video at a time. With the bonus of making the process super easy and effective.

The key takeaways from the podcast are:

• Creating the right funding model for your startup can have a positive impact on the way you run and do business

• Learning from Brendan's reflections of leading through tough decisions (tapping into the wisdom of the organization)

• Leading with remote teams and making sure they become autonomous and effective development machines

◦ Especially getting the decision making and set of power closer to the cross-functional teams doing the work

Our Guest: Brendan Schwartz
LinkedIn: https://www.linkedin.com/in/brendanschwartz/
Website: http://wistia.com/
Twitter: https://twitter.com/wistia

Intro and background music: Craig MacArthur - Power Shutoff (https://www.youtube.com/watch?v=x74iB_jtauw)

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