In this episode of Amazon Ecom Secrets, host Matthew Fraser delves into the importance of marketing in business success and shares personal insights on boundaries in the workplace. He emphasizes the need for clear communication and setting healthy boundaries to avoid burnout.Join Matthew's FREE community and get the EXACT 8 Steps to 8 Figures Blueprint, that Matthew used to generate over AU$40 million in sales across Amazon and Shopify for FREE: https://bit.ly/8StepsTo8FiguresIf you're seeking mentoring to elevate your ecommerce biz, Matthew offers one on one and group mentoring options, book a FREE discovery call to chat with him here: https://calendly.com/matthew_fraser/free-discovery-callFollow Matthew:https://www.instagram.com/immatthewfraser/https://www.tiktok.com/@immatthewfraserhttps://www.facebook.com/immatthewfraser/Timestamps 00:00:22 - Introduction00:00:52 - Work is Not Your Family00:02:23 - Avoiding the Food Industry00:04:05 - Marketing Over Product Perfection00:05:07 - Amazon Shopping Hacks00:06:08 - Hungry Jack's vs. Competitors00:07:08 - Changing Your Money Mindset00:08:25 - Valuing Customers as a Self-Employed Individual00:08:57 - Wrap-Up and Call to Action

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