Why? Well, if you've been following the last few interviews on our show, you've heard some pretty inspiring stories from guests who started with the same questions / fears holding them back at first, but somehow managed to take the first steps to start their own businesses. 
In the previous episodes we've covered how to:

calculate risks and protect against the downside

fear-setting and many other useful tools


Now it’s time to answer these questions:


Why does the world need my business? Is this a hobby, or an actual business?
 
Who exactly is my customer and how am I going to speak to them?
 
Have I planned the financials and how much am I willing to lose before I stop? In other words, what exactly is the downside?
 
How do i build an audience before selling your product/service?

How do I know when my product is ready to make money? 

Truth, we’ve actually snuck in a few extra valuable points as well, have a listen and hit us up! 
We want to hear your questions and feedback.  

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