In 2020 we learned a lot from staying home and being connected to people primarily through technology. Connectivity is more blended with our everyday lives than ever before. In this session, we talk to Peter DeBenedictis (CMO Microsoft, Middle East & Africa) to discuss how this affects marketers and all business operations moving forward. Exploring all the opportunities and innovations we might see down the line.

Peter describes Microsoft's role in enabling organisations and schools to shift their operations online, enabling people to adopt the technology available and achieve the most out of it. We also talk about how to avoid digital burnout, sharing some key productivity hacks for a more balanced, healthy, and efficient remote working environment.

We hope you enjoy the discussion as much as we did!

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