SummaryIn this episode, Holly Jackson, an influencer marketing expert, shares insights and tips for creators looking to succeed in the industry. She discusses the importance of building relationships with brands, capitalizing on viral moments, and incorporating humor into brand strategies. Holly emphasizes the need for creators to be professional and treat content creation as a profession. She also encourages creators to differentiate themselves by being authentic and personal in their content. Overall, Holly highlights the exciting opportunities available for creators and the power they have to shape the industry.TakeawaysBuild relationships with brands and be open to seeding opportunitiesCapitalize on viral moments and engage with trending topicsIncorporate humor into your content and be authenticTreat content creation as a profession and be professional in your interactionsChapters00:00Introduction to Holly Jackson04:34Holly's Role in Influencer Marketing07:31Key Questions from Brands and Creators12:00Pitching to Brands as a Micro Influencer14:16Seeding and Building Relationships with Brands17:06Capitalizing on Viral Moments18:29Incorporating Humor into Brand Strategies23:23Brands Capitalizing on Creator Moments26:45The Exciting Opportunities for Creators29:17Treating Content Creation as a Profession32:18Tips for Building a Brand as a Creator36:35Differentiating Yourself as a Creator39:09Being Professional and Taking Action42:38Connect with Holly Jackson44:08Closing ThoughtsConnect with Jake on Creatorland here: creatorland.com/itsjakepearsonLink up with Holly:https://www.linkedin.com/in/holly-jackson-0468b57/Join 22,000 Creators Receiving Trend Updates & The Latest Creator News Direct To Your Inbox https://newsletter.creatorland.com/

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