In this episode, Alison engages with Shannon Wilburn, an inspiring serial entrepreneur and executive coach, who shares her remarkable journey of founding and franchising Just Between Friends. Alison and Shannon explore her early entrepreneurial experiences, beginning with a small consignment event that grew from personal need into a successful business model.Shannon reflects on the challenges and rewards of transitioning from running a local business to navigating the complexities of a franchise system. As she embraces her new role as an executive coach, she discusses the importance of self-awareness and foundational business systems, offering insights on growth strategies for entrepreneurs.Their conversation is packed with valuable lessons on scaling and the vital franchisor-franchisee relationship, as Shannon’s passion for empowering others in the business community shines through.HIGHLIGHTS:23:59 Transitioning to Executive Coaching27:10 Coaching Emerging Brands31:34 Vision for Impact37:30 Lessons on Delegationconnect with Shannon:website: https://shineexecutivecoaching.comSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

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