The journey and lessons from four hot sauce companies trying to trademark their brand

31/10/2018 33 min
The journey and lessons from four hot sauce companies trying to trademark their brand

Listen "The journey and lessons from four hot sauce companies trying to trademark their brand"

Episode Synopsis

Four different craft hot sauce companies had four different journeys as they approached registering a trademark for their hot sauce brand.

This is a different type of episode with four different interviews talking about how to apply and register a trademark for your business, the road bumps that came up, and the lessons for you to avoid.

Guests include:
Matt & Catherine - Hoss Soss - Hot Sauce Company in Salem, Oregon
Lara Pearson - Brand Geek - Trademark Attorney
Steve - Damn Skippy Hot Sauce in Arlington, MA
Jay - Burns & McCoy - Hot Sauce Company in Colorado

Music is by the band Ripe and the song is Flipside and used with their permission.

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