CPG Insiders

CPG Insiders

Por: Mark Young
CPG Insiders brings the insights and expertise that Jekyll & Hyde has gained and leveraged across more than two decades in the advertising business, becoming the top agency in the country for CPG challenger brands. On the podcast, host Mark Young (agency CEO and Chairman), along with co-host Justin Girouard (Vice President), answer the questions that our clients most often ask about creating better marketing campaigns.

They offer useful perspectives and insider information on creative and media strategies, product packing, retailer needs, trends, traps to avoid and more about what it truly takes to succeed at retail.
112 episodios disponibles

Latest episodes of the podcast CPG Insiders

Mostrando página 6 de 6

Amazon & Your CPG Products – a Discussion with Joshua Blake – Episode 12 20/05/2019
How Challenger Brands Can Grow Distribution at Major Retailers – a Discussion with Roberto Carli of Alloy – Episode 11 29/04/2019
Timing and Strategy of Getting into Retail – Episode 10 08/04/2019
Making Social Media Work for Your Brand – Episode 9 18/03/2019
Selling Your Products at Walmart – a Conversation with Chad Bugos – Episode 8 22/02/2019
Navigating the Digital Marketing Landscape – Episode 7 08/01/2019
Choosing the Right Traditional Media – Episode 6 27/11/2018
Ad Campaign Spending – Episode 5 23/08/2018
Understanding Retail Buyers – Episode 4 23/08/2018
SEO and SEM Campaigns – Episode 3 23/08/2018
Pricing Your CPG Product – Episode 2 23/08/2018
Branding vs. Sales – Episode 1 23/08/2018
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