CPG Insiders

CPG Insiders

Por: Mark Young
CPG Insiders brings the insights and expertise that Jekyll & Hyde has gained and leveraged across more than two decades in the advertising business, becoming the top agency in the country for CPG challenger brands. On the podcast, host Mark Young (agency CEO and Chairman), along with co-host Justin Girouard (Vice President), answer the questions that our clients most often ask about creating better marketing campaigns.

They offer useful perspectives and insider information on creative and media strategies, product packing, retailer needs, trends, traps to avoid and more about what it truly takes to succeed at retail.
112 episodios disponibles

Latest episodes of the podcast CPG Insiders

Mostrando página 2 de 6

Beyond the Sale: Why Purpose Driven Brands Win 18/02/2025
Build Your Life's Operating System: Clarity, Focus + Purpose 04/02/2025
CPG Survival Guide to the Trump Administration 21/01/2025
Empathy and Understanding In Business - w/ Chris Voss 03/01/2025
How to Create an Advertising Budget for Growth 21/11/2024
Are You Playing to Win or Just Not to Lose? 07/11/2024
The Secret to Getting Your Product on Shelves (and Keeping It There) 24/10/2024
Free Zone 10/10/2024
Navigating the Election Storm: What CPG Brands Need to Know 27/09/2024
The Secret to Smart Scaling: Leverage CFO Expertise on a Budget 12/09/2024
Is Your Amazon Strategy Up to Date? Don't Miss These Key Tactics 22/08/2024
Is Your Brand at Risk? Learn to Identify and Prevent Counterfeit Goods 08/08/2024
How to Drive Consumer Behavior: Insights from Today's Top Entrepreneurs 01/08/2024
How SKU Rationalization Impacts Your Brand 11/07/2024
Creating Authentic Connections with Your Brand 28/06/2024
Unlock the Secrets to Building a Lasting CPG Brand 14/06/2024
Inside a Real Client Meeting with Scrummy Sweets! 17/05/2024
The Amazon Effect 18/04/2024
Law and Order - How to Stay Out of Jail 04/04/2024
The Critical Importance of Intellectual Property 22/03/2024
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