The Secret to Cold Calling

12/08/2025 56 min

Listen "The Secret to Cold Calling"

Episode Synopsis

We’re back with another laid-back, wide-ranging conversation diving into the realities of creator life—balancing momentum, gear, editing workflows, and what it really takes to keep making content without burning out.We kick things off talking about posting schedules and algorithms—how taking a short break from reels impacts engagement and why momentum matters, but maybe not as much as you think. From there, we dive into storage struggles and creative solutions, like repurposing old Xbox hard drives to handle massive media files without breaking the bank.Then it’s all about editing—why mobile apps like CapCut are dominating reels and shorts, and how they sometimes even outperform Premiere Pro for speed and captions. We break down when to keep it quick on your phone and when a polished desktop workflow still matters.We also get into technical mastery versus gear obsession—why understanding lighting, exposure, and color grading is way more valuable than constantly chasing the newest camera. We talk myths, like why golden hour isn’t the only magic light and how shooting during blue hour can actually level up your visuals.Later, we share tips on reaching out to creators and collaborators the right way, including how to avoid vague DMs and make a lasting impression with professionalism and transparency. Plus, we tease an upcoming photo contest with a cash prize, free entry, and a transparent judging process designed to build community and showcase real talent.Of course, it wouldn’t be a Cort & Luke episode without some laughs—gaming stories, memes, and tangents about how fast tech is evolving all make their way into the conversation, keeping it light while still packing in plenty of practical advice for creators at any level.If you’ve ever struggled with keeping up momentum, juggling gear and storage, or just staying authentic in a noisy creator space, this one’s for you.🔗 Website: https://www.cortandluke.com