Listen "Is your copy any good? Measuring content and copy"
Episode Synopsis
Episode 12: Is your copy any good? Measuring content and copy
Measuring content and copy impact can be challenging. How do you set KPIs and what should you truly look out for when capturing feedback from users? In this episode, I share my thoughts on all things measuring copy impact.
Learning outcomes:
Why measure content/copy?
How to set KPIs
Why making friends with Customer Success Teams is important
A/B testing content and copy
Ensuring you draw the right conclusions
Connect with the host:
Website: nicoletells.com
Linkedin: https://www.linkedin.com/in/nicoletells/
Measuring content and copy impact can be challenging. How do you set KPIs and what should you truly look out for when capturing feedback from users? In this episode, I share my thoughts on all things measuring copy impact.
Learning outcomes:
Why measure content/copy?
How to set KPIs
Why making friends with Customer Success Teams is important
A/B testing content and copy
Ensuring you draw the right conclusions
Connect with the host:
Website: nicoletells.com
Linkedin: https://www.linkedin.com/in/nicoletells/
More episodes of the podcast Content Rookie
Don't let Content Design gaslight you
11/09/2024
Working in a Growth team
02/05/2024
Can UX Writers manage other designers?
12/03/2024
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.