Content as an Asset: Breaking Down Value

26/05/2020 23 min Temporada 1 Episodio 2
Content as an Asset: Breaking Down Value

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Episode Synopsis

In this episode, Acrolinx CEO Volker Smid will speak with Cruce Saunders, founder and principal at [A], and Chris Willis, CMO at Acrolinx, about how enterprises must start looking at content as an asset to their business, and how they can then maximize the value of that asset. 

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