Episode Title: Sell without being Salesy
Podcast: CONTENT CATALYST
Host: Deb Szabo Episode 7
Introduction: The season of celebrating and selling. Seasonal sales events like Black Friday, Cyber Monday, End of year sales. How to create customers without being salesy.
Part 1: Why People Buy Discussion on motivations for buying. Solving a problem. Meeting needs or wants. Emotional satisfaction. Status and identity. Social influence. Perceived value. Convenience. Trust and credibility. Fear of missing out (FOMO). Personalisation and customisation.
Part 2: Ways to Sell without being Salesy Drawing on decades of sales and marketing experience I share the importance of building relationships. Educating and adding value. Asking questions and listening. The power of storytelling. The significance of explaining, not just selling. Make it super easy for people to buy.
Book a 30 minute FREE 1:1 session to help with your strategy and planning for 2024. www.debszabo.com/plan DOWNLOAD FREE PLANNING CALENDAR https://www.debszabo.com/calendar #howtosell

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