In this episode, we interview Paul Schiffman, who shares his insights on creating tailored content that resonates with diverse audiences across different platforms.What you'll learn in this episode: How to identify your target audience and create platform-specific content. Strategies for segmenting content to increase engagement and ROI. The importance of understanding different audience preferences and leveraging them for content marketing. Practical tips for starting small with content creation and scaling effectively.Text us what you think about this episode!

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