In this episode, we interview Jayme Jenkins, VP of Marketing at LeadVenture, a technology provider specializing in end-to-end solutions for dealerships across industries like power sports, marine, RV, and more.What you'll learn in this episode:How to map content to the buyer’s journey for real impactThe right questions to ask at each stage of the purchase processHow to leverage sales and customer insights when research budgets are tightThe best ways to measure, refine, and optimize content performanceWhy aligning messaging between ads and landing pages is critical for conversionsJayme shares actionable insights on making content work for your audience, not just your brand. If you want to create content that truly enables buyers, this episode is for you!Text us what you think about this episode!

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