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Listen "How Can Marketing Have a Seat at the Table?"
Episode Synopsis
Send us a textn this episode, we interview Shuchi Sarkar, CMO of LTI Mindtree.What you'll learn in this episode: Strategies for transforming marketing from a cost center to a growth center. The importance of customer insights in shaping marketing strategies. How to measure and demonstrate marketing's impact on the sales funnel. Tips for fostering innovation and accountability within marketing teams. Techniques to influence and shift company culture towards a marketing-centric approach.
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