In this episode we interview Danielle Erwin Colvin, VP of Marketing at Bridgeline. Danielle shares her journey from running a branding agency to leading marketing efforts focused on helping marketers connect with their audiences.What you'll learn in this episode:How clean data is the foundation of scalable personalizationWays AI can transform search bars and chatbots into personalized experiencesReal-world examples of personalization boosting conversions and engagementStrategies to leverage search data for content personalizationTools and technologies that simplify scaling personalized marketingText us what you think about this episode!

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