Can Partner Marketing Drive Business Growth?

08/05/2024 17 min
Can Partner Marketing Drive Business Growth?

Listen "Can Partner Marketing Drive Business Growth?"

Episode Synopsis

Send us a textIn this episode, we interview Alise Houserman, a seasoned marketer with a unique journey from an English major to a marketing maven. Join us as we delve into the dynamics of partner marketing and its potential to amplify business growth.What you'll learn in this episode: How unexpected career paths can lead to marketing success. The importance of blending creativity with data in marketing. Strategies for developing partner-specific content in marketing. Effective methods to support partners and enhance their market presence. The significance of understanding partner personas and crafting tailored content strategies.