Why do so many Black women struggle to charge what we’re worth? In this powerful episode of Coffee No Cream, Erin Braxton sits down with Dr. Kimberly Douglass, a neurodivergent pricing strategist and researcher, to talk about the fear, conditioning, and data behind how we price our work.From “pick your brain” requests to clients who expect free labor, Dr. Douglass breaks down how Black women can stop serving from scarcity and start building sustainable businesses — using data, not doubt.💬 They discuss:Why Black women are socialized to serve, and how to break the pattern How pricing confusion keeps us underpaidThe five research-based questions to set your price with confidenceHow to handle friends, family, and clients who expect discountsWhat to do when people push back on your priceThe link between boundaries, confidence, and sustainability⏰ Timestamps(00:00) Dr. Kimberly Douglass talks about how Black women are conditioned to serve(01:15) Erin Braxton introduces Coffee No Cream and today’s topic on pricing yourself properly(03:38) Why Black women struggle with charging for their value(05:29) Dr. Kimberly Douglass explains her journey from academia to pricing strategist(07:40) What neurodivergent means and how it affects business(09:40) Dr. Douglass shares her Coffee No Cream moment about DMs, free work, and boundaries(12:53) When "pick your brain" turns into unpaid labor(16:00) How to recognize people who never intended to pay you(19:05) Why copying competitor pricing leads to confusion(23:22) The Founder’s Five Core Questions for setting your price(25:45) Why family and friends are not your target market(27:28) Black women and servitude and the cost of giving too much away(30:26) When familiarity breeds contempt in business(32:24) Erin shares her story about working without a signed agreement(38:55) The truth about contracts, power, and the illusion of scarcity(42:51) Projecting your client’s wallet instead of your own worth(44:54) How Dr. Douglass validates pricing using data(47:18) What to do when you don’t have research or experience yet(51:18) Why multi-hyphenate Black women struggle with niching and pricing(56:59) The fear of saying no and how clarity helps you grow(59:15) How niching down builds discipline and focus(01:02:21) Creating safe spaces designed specifically for Black women(01:04:21) Pricing as validation and the power of reciprocity(01:06:13) Building confidence through data instead of motivation(01:07:46) Your price is a hypothesis that needs to be tested(01:09:36) Salary negotiation tips and why you should always counteroffer(01:14:02) How to know when it’s time to leave and find your value elsewhere(01:16:26) Understanding job tiers, titles, and hidden pay structures(01:18:00) What a title change really means when there’s no raise(01:19:57) The Founder’s Five Core Questions recapped(01:21:26) Inside The Price Lab and how it helps women set prices with confidence(01:36:54) How to decolonize pricing and end the cycle of free labor(01:39:14) Where to find Dr. Kimberly Douglass and The Price Lab(01:41:30) Final thoughts on why Black women must stop working for freeIf you’ve ever hesitated to hit “send” on an invoice or lowered your rates out of guilt, this conversation will shift your mindset for good.👉 Watch, comment, and share — because Black women deserve to get paid properly.🎧 Guest: Dr. Kimberly Douglass — Pricing Expert & Founder of The Price Lab📍 Follow her on TikTok Resources & Links👉 ⁠⁠⁠Get Our Free Courses Database⁠⁠⁠👉 ⁠⁠⁠Join the Coffee No Cream Facebook Community⁠⁠⁠👉 Subscribe for more stories & strategies for Black Women in business

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