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Listen "Season 5. Episode 12: Customer Lifetime Value : Shane Lennon from @VirtualCMO"
Episode Synopsis
In this episode of CMO Insights, Jeff Pedowitz sits down with Shane Lennon from @VirtualCMO.
Shane talks about:
Not only aligning sales and marketing but also aligning with the product team
Focusing on the customer as a product goes to market and studying the customer life cycle journey
The lifetime value of customers and how we can continuously to deliver value to them
Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/
Learn more about The Pedowitz Group https://www.pedowitzgroup.com/
Learn more about your ad choices. Visit megaphone.fm/adchoices
Shane talks about:
Not only aligning sales and marketing but also aligning with the product team
Focusing on the customer as a product goes to market and studying the customer life cycle journey
The lifetime value of customers and how we can continuously to deliver value to them
Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/
Learn more about The Pedowitz Group https://www.pedowitzgroup.com/
Learn more about your ad choices. Visit megaphone.fm/adchoices
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