Jeff Culliton: How To Run An RFP Without Crushing Your Agencys Soul

CMO Confidential
09/02/2023 28 min Episodio 56
Jeff Culliton: How To Run An RFP Without Crushing Your Agencys Soul

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Episode Synopsis


Episode 5  - In this Episode, Mike and Jeff Culliton, President of Adcom talk about the best and worst ways to run an RFP so that the agencies pitching your business all have a fair shot at success.
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