Send us a textThis week, Eric's continuing his conversation with Mike Wiston, CEO and Founder of mowpod. Mike delves into the intricacies of podcast monetization, networking, entrepreneurship, and balancing family life while running a successful online business. This Weeks Sponsor: Riverside.fm - Enter promo code CLIPPED at checkout to get 20% off any individual plan. Riverside is the best place to record audio and video podcasts online. Key Topics Discussed In This Episode: Podcasting as a Business: Mike emphasizes the importance of understanding the business side of podcasting and not just focusing on content creation. Learn how to secure sponsorships, even with a small audience. Growth and Networking: Eric and Mike talk about the necessity of networking and how the podcasting community is similar to the punk rock scene in terms of collaboration and support. Monetization Strategies: Dive into why traditional CPM advertising may not be sufficient and how sponsorships can be a more lucrative avenue for podcasters. The Role of Video in Podcasting: Explore the debate between audio-only vs. video podcasts and what might work best depending on the goals and content type. Short-form Video Content: A discussion on the value of short-form video clips for awareness and branding versus their effectiveness in driving podcast downloads. Balancing Work and Family: Mike shares his personal philosophy on prioritizing family while managing a business and staying organized. Connect with Mike Wiston: Mike Wiston Try Mowpod Equipment Used in This Video: Shure MV7 Sony MD7506 Headphones On-Air Sign Phillip Hue Go Favorite Podcast Microphones: Shure SM58 Shure SM7B Rode Podcaster Audio-Technica ATR2100x Heil Sound PR 40 Rode PodMic Electro-Voice RE20 Shure MV7 USB Rode NT-USB Mini USB Microphone Rode Procaster Samson Q2U As an Amazon Affiliate, I earn from qualifying purchases. Connect with Us:

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