When Google Says ‘Learning Phase’ — What It Really Means for Your Budget

21/04/2025 4 min Temporada 1 Episodio 12
When Google Says ‘Learning Phase’ — What It Really Means for Your Budget

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Episode Synopsis

Send us a textEveryone’s seen it: that quiet grey label that says “Learning.”But behind the scenes, Google is testing random combinations, guessing what might work — and using your ad spend to do it.In this episode, Claire exposes what the learning phase really means, why it silently wrecks small-budget campaigns, and how to spot when your money’s being wasted.You’ll learn:Why most businesses let Google run wild (and pay the price)How to tighten your signals and stop accidental overspendThe real reason Google counts low-quality conversions during learningThe red flags to watch for in the first 14 daysIf your Google Ads are “running” but not converting, this episode is your wake-up call.Clarity leads to clicks. Clicks lead to customers. Let’s make sure your budget fuels the right ones.https://www.clairejarrett.com/ Connect with me on LinkedIn

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