Do you loathe marketing? Putting yourself out there? Performing like some kind of happy copy chimp to lure clients in. Believe me, I know how exhausting it can be. Our guest today, Lisa Cropman, has taken a different path. Instead of trying to market to many, she woos her clients one by one. Building close relationships, setting up contras, forming partnerships, and then spending her precious marketing time, nurturing those relationships. It’s allowed her to create a steady flow of clients and enabled her to home in our clients she genuinely wants to work with. She also takes Friday off every week and makes time for regular dog walks. Toon in to find out how Lisa has created a good business working with good people, and pretty much managed to avoid marketing altogether!   Tune in to learn: How Lisa markets herself How Lisa started as a copywriter Lisa’s biggest copy win and flop Lisa’s biggest relationship win Advice about contras Lisa’s work-life balance tips Lisa’s number one copy tip Lisa’s number one copy tool? Why Lisa wants to live up a tree Useful Resources WordHippo Toggl Rounded TCCS template bundles Head to episode notes Freebies Free webinar: Your first month as a copywriter Free rates guide Membership: Join now  

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