Episode Synopsis "How do you minimise the impact of Google’s Consent Mode V2 on your website?"
In March 2024, Google will start to enforce the use of its Consent Mode V2. Consent Mode v2 must be implemented if you want to keep collecting audience data and run effective remarketing/Performance Max campaigns. According to Google’s support page, advertisers that don’t adopt the new framework by the deadline will lose the ability to […]
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