In this thought-provoking episode of Claritea, host Jahnavi Gurjer delves into the powerful influence of social proofing and its impact on our decision-making processes. Drawing from personal experiences and societal trends, she explores why individuals often second guess themselves when their choices deviate from the opinions of the majority.Jahnavi uncovers the phenomenon of social proofing in various contexts, from the pressures faced by students to pursue specific career paths to the manipulation of customer reviews by marketers. She questions why people conform to societal norms and seek social proof, even at the expense of their own authenticity and happiness.

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