Does accessibility really mean ugly charts, boring colors, and pattern fills everywhere? In this episode, Chad Chelius and Dax Castro tackle accessible color head-on: what color contrast actually means, when it applies (and when it doesn't), and how to handle charts, graphs, heat maps, and logos without trashing your brand. They break down the key WCAG contrast ratios, talk about the logo exemption, and share practical strategies like smarter legends, labels, and selective use of patterns instead of "pattern fill everything." Learn how building an accessible brand palette up front can save hours of rework, and how thoughtful body text and alt text work together for complex graphics. If you've ever been told "accessibility makes our visuals look terrible," this episode will help you push back with solid reasoning and better design.

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