Why Should My Direct Sales Team Care About Channel Sales?

10/01/2021 6 min

Listen " Why Should My Direct Sales Team Care About Channel Sales?"

Episode Synopsis


A partner will help a vendor to extend the presence that they have. A vendor can then hire another direct rep and then build a team. The vendor will be outsourcing sales to others in this instance. One direct rep can easily cover a huge amount of territory, but a partner rep can cover multiple partners, each of who have their own salespeople and therefore can cover a much bigger area.