EP 19: Unlocking Success: Marketing B2B Companies

04/10/2023 29 min Episodio 19
EP 19: Unlocking Success: Marketing B2B Companies

Listen "EP 19: Unlocking Success: Marketing B2B Companies"

Episode Synopsis

Business DevelopmentRFP’s and  Account Based Marketing, (ABM)How is the ‘Buyers Journey’ Different?Servicing and RemarketingEffective Marketing Tactics for Industrial CompaniesThe difference and importance of Platforms & RoutinesThe ‘typical’ trio and how it should be rolled out (Search, Online Ads, and Social Media)Measurement is always keyTopics to consider surrounding your brandWhat role do sustainability and environmental responsibility play?Should you invest in thought leadership content and industry publications?Linktree: https://linktr.ee/challengtunityChris' LinkedIn:https://www.linkedin.com/in/chris-lawson/Jordan's LinkedIn:https://www.linkedin.com/in/jordanwoolf/Podcast Website: http://www.Challengtunity.comAgency Website: http://www.AtriumDigital.comEmail: [email protected]