What’s a CVA and why should you care? Tune into this episode of the Cat® Power Podcast for answers to those questions and a lot more. A CVA is short for Customer Value Agreement, and “value” is the key word. CVAs make it easy to own your Cat oil and gas equipment, keep those products ready to work and deliver the peace of mind you need in good times and tough times. Find out what’s included in one of these agreements, how you can tailor a CVA around your operation and the way you like to work, and why investing in one even during a downturn is a smart business decision.

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