Hot Wine, Hot Takes, and Getting Comfortable being Uncomfortable with Kristen Knapp, Founder of Heartbeat Rosé

06/08/2025 24 min Episodio 8

Listen "Hot Wine, Hot Takes, and Getting Comfortable being Uncomfortable with Kristen Knapp, Founder of Heartbeat Rosé"

Episode Synopsis

What do you get when you mix bold ideas with a spicy twist on tradition? Kristen Knapp is here to tell us like it is! Kristen is the founder of Heartbeat Rosé - the world’s first spicy rosé - and she joins Carly to talk about what it’s really like to build a brand from scratch. With zero experience in the wine industry and nothing but a concept she was excited about, Kristen turned a quarantine passion project into a buzzy beverage brand that’s shaking up store shelves. In this refreshingly real conversation, we get into:Why being “unqualified” can actually be your biggest superpowerThe behind-the-scenes hurdles no one warns you aboutHow to push past the cringe and start showing up onlineUsing personal taste as your branding secret weaponLearning to care less about what people think—and more about what lights you up🎧 Connect with Carly ⁠@carelesswithcarly ⁠and [email protected]🍷 Follow Heartbeat Rose @moreheartbeat and order your bottles here: https://moreheartbeat.com/

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