The provided source offers an extensive guide for starting and running a vintage clothing business, emphasizing the industry's growth due to trends in sustainability and unique fashion appeal. This comprehensive handbook walks aspiring entrepreneurs through eleven crucial steps, beginning with defining a specific niche, such as 90s streetwear or 70s boho, and writing a formal business plan. Key logistical steps include selecting a business model—whether online, brick-and-mortar, or hybrid—and managing legal registration, while detailed advice is provided for sourcing inventory from various channels, including thrift stores and wholesalers. The guide concludes with sections on developing a strong brand identity, pricing strategies, and essential marketing efforts like using social media and email to attract customers, while also noting common challenges like sizing differences and inventory consistency.

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