When AI Goes Wrong: The Real Problem in RevOps

22/09/2025 10 min Temporada 1 Episodio 18
When AI Goes Wrong: The Real Problem in RevOps

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Episode Synopsis

Send us a textEveryone’s chasing AI like it’s the cure-all for GTM and RevOps chaos. Reporting, attribution, campaign execution, you name it, there’s an AI tool for it. But here’s the truth: if your strategy sucks, AI just speeds up your failure.In this episode of Call It RevOps, we cut through the hype. From leadership missteps to tech scapegoating, we unpack why AI isn’t broken, the strategy is. And what RevOps leaders should be doing before expecting any tool to deliver ROI.