The PR Industry's Biggest Misconception | Jon Amar Breaks It Down

17/12/2025 44 min

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Episode Synopsis

There's a HUGE gap between digital PR and more traditional PR, and it's causing some frustration and confusion. In this episode, Vince Nero interviews Jon Amar, a public relations consultant, discussing the friction between PR and digital PR. They emphasize the need for collaboration between PR and digital PR professionals to develop more effective communication strategies and ultimately deliver better results for their clients.⏰ Chapters00:00 - Intro02:24 - Defining Public Relations11:49 - Trust and Credibility in PR17:28 - The Confusion Between PR and Digital PR22:44 - The Value of PR Beyond Media Coverage26:37 - Collaboration in PR and SEO31:36 - Transforming Digital PR Agencies36:10 - Creating News When There Is None🔗 Links and Resources:https://www.linkedin.com/posts/jonamar1_can-someone-please-tell-me-the-difference-activity-7396241335521005568-7clw/https://www.buzzstream.com/blog/digital-pr-vs-pr-podcast/https://www.jza-pr.com/https://www.linkedin.com/in/jonamar1/🐝 https://www.buzzstream.com