Listen "Chase Dimond: 10 Proven Frameworks to Write High-Converting Copy"
Episode Synopsis
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Here are (another) 10 proven frameworks to write high-converting copy (with examples).
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1. PASO
P: Talk about the prospect’s main problem.
A: Make the problem hurt, agitate it.
S: Present your solution to the problem.
O: Show the outcome your solution provides.
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.