IKEA's Visionary Dedication in Utilizing VR, AR, and XR

18/09/2024 26 min
IKEA's Visionary Dedication in Utilizing VR, AR, and XR

Listen "IKEA's Visionary Dedication in Utilizing VR, AR, and XR"

Episode Synopsis

In this episode, Barton and Tim discuss the Swedish multinational company IKEA and its twelve-year journey of utilizing the evolving tech of AR, VR, and XR. IKEA's innovative implementation of AR, VR, and XR allows customers to visualize and engage with its products in revolutionary detail. IKEA's dedication to these technologies makes it a marketing leader in the Retail space.